The first, and maybe only, iteration of the newly-introduced ‘BMF’ title will come into existence on November 2 in Madison Square Garden, and to promote the bout the UFC’s marketing department has adopted an iconic hazard-warning in its official poster.
As you can see below, the art features profiles of both main eventers with a backdrop familiar to anyone who grew up listening to music that their parents didn’t approve of — perhaps the most fitting artwork possible for the much anticipated clash between two of the sport’s veterans.
Who IS the BMF in the game?!
Your #UFC244 poster has just landed! pic.twitter.com/GQl8BhAOl7
— UFC (@ufc) September 29, 2019
As to who indeed who is baddest motherf***er of them all? That will be revealed in their five-round clash in what will be the UFC’s fourth event inside Madison Square Garden.
The annual card, which has become known as one the UFC’s flagship events, will also feature Darren Till’s middleweight debut against Kelvin Gastelum as well as Corey Anderson vs. Johnny Walker and Stephen Thompson vs. Vicente Luque.